Product returns are often a nightmare for e-commerce merchants. They represent potentially dissatisfied customers, additional costs, and lost revenue that you've assumed to be in your pocket. On top of that, they're often a hassle, as providing a smooth return and refund process is often far from easy.
However, opting out of returns is not possible. At least 30% of all products ordered online are returned due to damage, mismatched expectations, or a completely wrong product that was shipped in the first place.
However, a return does not necessarily mean the end of the relationship with that customer. In fact, 92% of consumers would buy again if the return process was simple.
This is where the Returning Rabbit comes in. Return Rabbit is a Shopify app that allows you to simplify and customize your returns process. It focuses on ROI, allowing you to maintain as much income as possible and even encourage new purchases.
It's a good idea, so in this article we'll look email list at everything Return Rabbit has to offer and review its pros and cons.
About Return Rabbit - how it works
As we just hinted, Return Rabbit simplifies the return and refund experience for customers.
The app was only launched in September 2022, so there aren't many online reviews yet. However, those that exist are very positive.
According to Return Rabbit estimates, they have achieved a 500% ROI for merchants and a value of over $10,000.
That said, this is how Return Rabbit works. More specifically, here's what your buyers will experience step by step:
Customers can initiate returns with just one click on your website.
They enter their name and order number to identify their item wish back.
Shoppers can look through your entire product catalog to find items that may be better suited to their needs or of equal value to unwanted items.
At this point, your customers can choose to exchange their product for a new one instead of asking for a refund.
Customers choose their return label method: i.e., they can print a return label or save it on their phone.
go to top
Return Rabbit Review - Key Features
Return Rabbit offers a wide range of features to make the return process more manageable and profitable. So, having said that, let's take a look at the details that Return Rabbit has to offer:
For sellers, an exchange is often a better solution than a refund. A chargeback means you lose the sale and the profit you made from it. In addition, you will also need to pay for shipping on the initial delivery and returns.
So let's say your customer chooses a product exchange. Although you will still be responsible for shipping, you will not lose revenue from the product. It puts one of your products in the hands of customers, which is more likely to encourage them to buy from you again.
As we just mentioned, Return Rabbit encourages customers to choose a product exchange instead of a refund. They display your full product catalog and enable you to offer monetary incentives to customers when they start the return process.
Return Rabbit's AI automatically displays exchange suggestions based on customers' buying behavior, making it easier to catch their attention. For example, sellers can waive transaction fees, such as handling or shipping fees. You can also forward the discount applied to the customer's original item to the exchange option. Finally, you can also offer your customers additional redemption credits.