He core product needs to be affordable Buy Email List to the masses. You will have far more success offering your products to people if they're what my mentor calls "under the radar money". This is a purchase that's under about $200 that Buy Email List someone can make without causing a major fight over spending with their spouse. One of the big Buy Email List objections people get in the home business industry.
I have to speak to my wife/husband" which is Buy Email List really just an excuse. If your core product is only $25 to say $197 most people will be Buy Email List bleb to make that purchase themselves and not have to run it by their significant other. Once someone makes Buy Email List that initial buying decision then your goal is to upgrade them to the highest level of products that makes sense to them.
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