What is the definition of a content marketing strategy?

A content marketing strategy outlines the aims and objectives for marketing content to your target audience, as well as how to accomplish and track those objectives. Raising brand visibility, boosting site traffic, and gaining new subscribers and consumers are all common digital marketing content strategy aims. This comprises the sorts of content you'll produce, who'll be in charge of producing it, your publication schedule, the platforms on which you'll distribute it, and how you'll evaluate success, such as conversions, leads, or sales.