What I am going to try to explain to you in this article, with a practical case. So that you can also replicate it in the inbound marketing strategy Israel Phone Number List of your brand or company. Do you want to learn more about inbound sales ? This is a process that improves business results because it transforms the way of selling and adapts to the way people are buying. Inbound marketing applied to sales. Click here to register for the free course . Inbound-marketing-how-to-get-clients-generating-digital-books- are digital books used to get customers? When you hear Israel Phone Number List about inbound marketing for the first time, you will surely ask yourself: what is the use of writing content and more digital books? Ultimately, it is not for the love of art, since no company survives without income. But to be able to "Attract" our potential target , That they register to download our content and that they provide us with all the necessary information to be able to analyze if that person is a potential client and call him. This is how the inbound marketing funnel is fulfilled, where a user goes through all the phases until the moment we contact him personally. Funnel-sales-inbound inbound marketing is a type of advertising that adapts to the needs of the current user. You avoid persecuting him with invasive advertising and it is he himself who comes to you when he has the need:attract : you do it through articles that have Israel Phone Number List positioned in google and that correspond to the search keywords used by the buyer persona associated with your product or service. It is when the following meetings can be conducted Israel Phone Number List towards a future sale. Of course, it will depend on whether the lead is in the real phase of Israel Phone Number List searching for your product or service. Loyalty : the purchase process does not end with the closing, but it continues, because the customer must be loyal and cared for. Only 20% of companies do it, when it is 50% easier for an old customer to buy from us again. Also, the best brand promoters are happy consumers and those who will bring us new recommendations. What are your buyer Israel Phone Number List personas looking for? With this it is clear to us that ebooks are very useful tools in the conversion phase . Writing digital books and also your blog articles should be for a purpose. Do not dedicate yourself to paying an editor, to generate articles for no reason, but rather that these revolve around specific keywords.